Smartfooding triplicates your orders during confinement by boosting sales of small producers

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80% of the marketplace products of organic and healthy Smartfooding products come from small domestic producers. The company has maintained the prices and speed of its deliveries to offer the best service and differentiate from the competition. On the other hand, since the start of the alarm state, it has been observed that consumers have multiplied their interest in food supplements and products that strengthen the immune system

Smartfooding, the online market place of eco-responsible, vegan and gluten-free food products of Catalan origin, has seen an intense growth of its activity since mid-March, with the influx of new customers and an increase in orders of already existing ones. In total, the company has tripled its orders from the beginning of the confinement compared to the average of the last three months throughout Spain, and the basket type has increased by 20%.

“We are aware of the luck that we have to be a growing business when so many activities are in difficulty, and we know that this would not be possible without the motivation of the Smartfooding team, which has been giving 200% to maintain the best conditions of hygiene, service and customer service. In short: we feel useful, we hope to help and give some relief to our clients confined at home,” says Alexandre Raksanyi, co-founder of the company.

It is gluten-free food, baby products (feeding for babies and unallered milk) and organic foods essential for cooking such as pasta, flour, yeast and bread that have been sold most these days, but the company also reports a growing interest of consumers in food supplements and products that strengthen the immune system, among which vitamin C is found, equate. “Confinement has slightly modified the habits of consumers: trapped at home, they are forced to cook for them and their families, and those who like healthy, ecological and unallerant products and who used to buy in physical stores have resorted to online sale and home delivery,” explains Raksanyi.

A start-up that supports small local producers, dedicated to the online sale of bio products for 4 years
As an innovative and agile company, Smartfooding has been able to reorganize and adapt to the new situation very quickly, maintaining its level of service and remaining faithful to its initial motivation: the well-being of its customers. To begin with, the company has negotiated with its suppliers to avoid an increase in its prices, which remains the same as before the crisis. bricoducha.es

80% of Smartfooding products in Spain come from small domestic producers, with high-quality brands such as Zealia (Barcelona), Oleander (Tarragona), Cal Valls (Leida), Bio Kombucheria (Cádiz) or Ecomil (Murcia). The size of these companies, often family members, similar to Smartfooding, has also facilitated their joint response to production, supply and logistics problems in these weeks.

On the other hand, as indicated by the authorities, from the beginning the company has taken the maximum sanitary measures to protect its employees and customers: systematic use of gloves, hydro-alcoholic gel, and masks, reinforced cleaning of the place of order preparation, frequent hand washing of all personnel, etc. It has also doubled the operating template for the preparation of orders and reinforced the purchase equipment. And thanks to all this, Smartfooding has been able to maintain the quality of deliveries: in two-three days throughout Spain, faster than most of its competitors. The result is a growing customer satisfaction, measured by the independent “trustpilot” agency that has gone from “very well” to “excellent.”

Healthy food for all, whatever your needs are
Smartfooding was born four years ago as an online trade specializing in ecological and healthy foods, with special attention to allergen-free products and with a contrasted traceability, thinking especially of people with intolerances or food limitations, such as celiac, allergy to certain components, veganism, etc. It currently has a unique online catalogue of 3,000 carefully analyzed and selected ecological food products, which meet the expectations of a growing number of demanding consumers. Its search engine allows to filter products according to more than 35 food criteria (allergy, intolerance, nutritional values, etc.). Its model consists mainly of a club system (the Club Smartfooding), which allows, in exchange for an annual quota of 49 euros, to obtain permanent discounts of between 15% and 40% on all products of the catalogue. The average savings is 20% to 30% in each purchase, thus ensuring a rapid profitability for regular consumers of organic products or special diets.

Smartfooding triplicates your orders during confinement by boosting sales of small producers

80% of the marketplace products of organic and healthy Smartfooding products come from small domestic producers. The company has maintained the prices and spee

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2023-04-11

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