/COMUNICAE/
About 8 out of 10 Spaniards have an unhealthy diet, a dynamic that has been aggravated by teleworking with the pandemic
Before the pandemic, the schedules, the frenetic working rhythm and the lack of time had become the perfect ingredients of the meals in front of the computer, the vending machine sandwich or the paid day menu with Tickets Restaurants. A routine many Spaniards were used to. However, this dynamic has been aggravated by the Covid and the introduction of telework or the hybrid work model, promoting consumption within the home. Actually, 4 out of 10 teleworkers demand delivery at noon at least once a week and the same ratio buys prepared dishes, as reflected in Aecoc Shopperview’s ‘Consumption moments inside and outside the home’ report.
Since companies opted for remote work as a preventive measure to stop the number of contagions, workers have opted for less healthy food routines. So much so, about 8 out of 10 Spaniards have an unhealthy and balanced diet according to the 360o Well-being Survey 2020. In addition, according to figures of a recent study by the Spanish Society for the Study of Obesity (Seedo), only during the first two months of confinement more than 45% of the Spaniards increased weight and most won between 1 and 3 kilos.
In the past year, human resources departments have not only been overwhelmed by staff remote management, but by the control of the diet system, which has always been a major challenge and now more than ever.
Opt for tickets Restaurants or remove them? Reduced prices in cafes in their neighborhoods? Send the food home? Agreed with supermarkets? Eliminating them is not an option, it is an acquired right and, in addition, numerous studies claim that including food services to workers translates into positive results. So much so, the International Labour Organization (ILO) reveals that a healthy and balanced diet can increase workers' productivity by 20%. But not only that, according to World Economic Forum data, the average return of the investment of welfare programs in companies is 2.45€ for each euro invested. And promoting good food is promoting the health and well-being of the employee. Atlantis Quest
A solution to this problem is born This is eating., home food platform that recovers the tradition and benefits of good food and whose objective is not another to offer healthy and quality food to all those homes that have become offices, reporting benefits to both the employee and the employer.
This type of benefits is what is known as “Emotional Salary” and ranges from training courses, initiatives, daycare checks to a weekly menu or free food for 365 days of the year. A type of services currently carried out by large companies such as Google, Microsoft or Adecco.
As a result of the new reality and trend towards a hybrid work model (which combines presence with teleworking), companies have saved many costs. According to EffiWork estimates, it is estimated that telework reports average savings to companies between 1,000 and 5,000 euros per year for each worker. The average weekly food order in This is eating. equals 50€ from Monday to Friday, which translates into annual costs is 2,200 euros. Assuming this payment by the company, it would continue to assume a cost savings, in addition to an increase in productivity and a fiscal benefit in the IRPF of its workers.
If that were little, This is eating. has a nutritionist analyzes the proposals to ensure a balanced diet in nutrients and energy input, weekly publishing the best balanced menu proposal with its nutritional value. From This is eating. dishes are made with recommended amounts and labeled with the corresponding caloric contribution, leaving more time to rest to the workers, caring for their health and reducing their concerns. In addition, all payments This is eating. can be made with restaurant tickets, thus taking advantage of the social benefits that many companies already have implanted for their workers and promoting their good food.
This is Eating: the right partner to promote good food in companies with hybrid models
About 8 out of 10 Spaniards have an unhealthy diet, a dynamic that has been aggravated by teleworking with the pandemic /COMUNICAE/ /COMUNICAE/
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2023-04-11
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